In a recent article by Teresa Cottam, Chief Analyst at Omnisperience, a leading specialist analyst house and consultancy that engages with B2B digital service providers, she discusses how during these unprecedented times that CSPs who are flexible and deliver tangible benefits to their clients, can become "heroes".
Read an abstract here -
In Omnisperience’s opinion, service providers have everything to gain from Data Donation and very little to lose. But maximising the benefit for both customers and service providers means not just offering the facility, but being able to communicate the value to the customer.
This is a point that Soft-ex’s Grainne Magfhloinn emphasises. “Providing feedback to the customer on the bill about how their donated data has been used is a great way to engage customers. Just as it’s possible to highlight a customer’s own usage, it’s also possible to provide a message explaining how much data customers have donated to good causes, or to highlight someone who’s been helped as a result of the scheme. Bills are means of communication with customers – whether you’re asking, explaining usage, providing information about additional products that would help the customer or, as in this case, adding a value-adding message. In this way, the bill can be transformed into a more proactive and positive experience. “
You can read the full article here https://omnisperience.com/2020/05/13/sky-points-the-way-to-the-data-highground/
Soft-ex are an innovative and a global leader in Digital Billing Communications platforms and we are delighted to integrate their solutions into our CCM portfolio to the benefit of our joint DSP clients
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WidePoint Corporation (NYSE American: WYY), the leading provider of Trusted Mobility Management (TM2) specializing in Telecommunications
WidePoint Corporation (NYSE American: WYY), provider of Trusted Mobility Management (TM2) specializing in Telecommunications.
Soft-ex will be attending MWC Americas, in partnership with CTIA, on Sept 12-14, 2018 in Los Angeles. Ian Sparling, chief executive officer at Soft-ex
WidePoint Corporation (NYSE American: WYY), provider of Trusted Mobility Management (TM2) specializing in Telecommunications